Web design is vitally important to converting visits to sales and profit. Where your calls to action are placed, how your message is presented, and ease of navigation are some of the factors that influence how well your website performs for your business. Use of colour, choice of wording, layout of page all help draw the viewer into the site and convince them to take the next step toward doing business with you.
Whether you already have a website or are planning to build a new one, Zebedee Internet can help you ensure that when your site is viewed, the viewer will respond in the way you wish. Whether you're in High Wycombe, Bucks, Berks, Herts, or West London, we can be there to provide outstanding service.
The use of Google Analytics can help you measure the effectiveness of your web design, page by page. If you are not measuring things like:
- Entrance pages (where do visitors enter your site)
- Exit pages (what page do they leave from)
- Bounce rate (how often are visitors glancing at the entrance page then leaving)
- How effective is your SEO?
then you cannot know where design improvements must be made.
Google Analytics will also let you determine how much traffic is being brought to your website through the search engines, and what keywords and key phrases are working for you. If these are not working well, you may need help with SEO. See our SEO page.
The trick is simply to get started by implementing Google Analytics and intelligently looking at the reports. Zebedee Internet will get you started by getting Google Analytics running on your site, or if it is already there, showing how to use the reports to make your site generate profits by improving your website design and SEO. Read more on our Google Analytics services.